There are more than 7 billion people on this planet and it is no secret that many of them, if not most, like to connect with nature in some way or another. The problem is that nature is not as accessible as most people would like it to be and in most cases the mere idea of planning a trip based around nature is intimidating. That is where this agency comes into the picture, the whole idea behind this agency is to make nature, in all its beauty, accessible to more people. We want to offer destinations all around the world to be more accessible. Another important premise behind our work is the idea of sustainability and "eco-friendlyness." We want to make sure that nature continues to be something that we can enjoy, and the only way to ensure that this happens is to make sure that we offer only the best safaris and destinations in the sense that they don't have a negative impact on the environment.​